Sharing time with loved ones and being able to create a comfortable and homely space lies at the heart of the Forever 21 Holiday campaign, which sets the tone for the festive season by featuring fresh faces that exhibit unique holiday style for women, men and kids. Fabrication is a focal point of the collection and captures the feeling of the campaign through cozy materials such as French terry knit, fleece and velvet, juxtaposed against eye catching distressed denim, embroidery, sequins, lace and faux fur in an array of holiday-inspired hues including champagne, cherry red, gold metallic and snow-white. The Women’s collection offers street-wear inspired styles and show-stopping pieces for holiday parties, including accordion pleated skirts and tops, slip dresses, oversized jackets and cover-ups. The Men’s collection features pieces for day and night including oversized knit sweaters, hoodies, beanies, distressed denim, trousers and button-up shirts. Fun, bold and fashion-forward, the Girl’s collection is comprised of cute party dresses, scarves, faux fur coats, bombers and accessories that will keep you warm on holiday nights.
The campaign tagline Give to Love, Love to Give is amplified through partnerships with nonprofit organizations. Forever 21 will partner with Soles4Souls for a second consecutive year by donating one article of clothing (valued between $0.49 – $150.00) for every $5.00 or higher value gift card purchased in the U.S. from November 8, 2016 to December 25, 2016, up to 2 million dollars (based upon retail price of items donated). Forever 21 is also partnering with DonorsChoose.org and will donate $1 of each item sold between November 8, 2016 and December 24, 2016, from the Give to Love, Love to Give collection to DonorsChoose.org with a minimum donation of $25,000.
The Forever 21 Holiday 2016 Collection is now available in stores globally and on Forever21.com